BY : TAYLOR DOYLE
Greetings, and happy new gears.
It’s Taylor here on the Stayer blog. Last month I paid the wonderful Alex Dyson and his new Stayer All Road a visit at his place of work. Alex is a Brand Manager and does all things creative and visual for Restrap; makers of technical bikepacking bags and gear, so it was only fitting to go see him at the Restrap factory and get a tour of the place, while I was at it.
Oh, and we went for a ride, of course!
Okokok so the word on Alex’s bike. It’s freaking cool, and coordinated.
Alex, being the savvy designer that he is, subtly parodied well-known industry logos on the insides of his chainstays to respell relevant bikepacking words such as ‘s-porks’, ‘pizza’, ‘dope’, and his surname. Most visible is the Slayer-made-Stayer logo on the outer drive side. Rock on, roll on, etc. His whisky fork is painted to match as well as his stem and GPS computer mount, all the way down to his bottle cages and the rails and rivets on his Brooks cambium saddle. Pretty metal.
Having already taken his All Road on an adventure in Turkey as soon as it was ready, Alex will continue to take his beloved new ride on bikepacking trips far and wide. He took us out for a local spin from the factory on a frosty morning along beautiful Yorkshire lanes and routes that he’s long been riding with the Restrap crew and friends from early fixie days. His solid rig looked right at home in these Northern landscapes, complete with a light suite of made-in-Yorkshire Restrap bags; a bar pack, large race frame bag, and race saddle bag.
Restrap has not and will never not be made in the UK. A sentiment that we have a huge amount of respect for here at Stayer.
Alex Dyson himself says:
“To me, Restrap is an entity that I feel like I’ve grown up with. Having met Nathan (founder) over eight years ago while I was at university and working with him not long after, it feels like we’ve both developed so much personally and professionally along with the brand. When we started, we were riding brakeless track-bikes up and down hills in the Yorkshire dales using pedal-straps made by him and Helen (Nathan’s mum, who now oversees Production and HR), but these days we are riding across countries using bags that we’ve designed from the ground up and made here in Leeds using technical fabrics and high tech production tools. It’s a bit mental.”
Cheers to that. You can browse Restrap’s full range here. We’ll see you and your bike out on the road, or groad, or whatever, Alex! Thanks for hosting us and showing us around 🙂
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